NEED: The American Land Title Association’s members needed to continue to provide their services during COVID-19, but in a safe manner for their employees and clients. The association wanted to provide insightful data that illustrated how title companies were implementing distancing practices and how their businesses were being affected by the pandemic. In addition, there was a need to survey their members on employment stats in relation to COVID-19 effects.
SOLUTION: Dynamic Benchmarking worked with ALTA’s team to develop a two-part study that gathered data on both business practices and employment practices from their member land title agencies. The data provided their members with a snapshot of how their COVID-19 practices compared to others in the industry. Their members were able to adapt and modify based on best practice percentages from leaders in the industry.