Club General Managers are often tasked with supplying data comparing their club to peer clubs in order to evaluate performance, forecast growth and establish new budget line items. Current and accurate data are vital to clear decision making.
In challenging economic times, performance issues that are not quickly identified can be the downfall of a club. The ability to access relevant and current benchmarking data; measure comparative financial and operational performance; and make decisions that will have an immediate impact on revenue opportunities are vital to survival.
A Scorecard that Delivers Current Data for Actionable IntelligenceClub Benchmarking (CB) is an online benchmarking tool for Country, City, Yacht, and other clubs developed by Dynamic Benchmarking. By aggregating over 200 financial and operational metrics from member clubs, Club Benchmarking provides a comprehensive scorecard to compare the member club to peer clubs near and far. CB delivers annual and monthly benchmarks enabling both long and short range actionable intelligence.
Dynamic Benchmarking developed CB in cooperation with club management teams, boards and committee members to enable private clubs to assess their financial and operational performance in comparison to peers. It collects data from member clubs to measure and report on comparative results down to the department level.
Member clubs have online access to current data collected across over 200 metrics, with data specific to the club as a whole as well as filtering for departmental performance including: membership and dues; food and beverage; golf operations and pro shop; course maintenance; outside functions; clubhouse and facilities management structure.
Club Benchmarking puts real-time analysis, reports, and powerful peer filtering in the hands of decision makers when they need it. As the club industry's online centralized data sharing platform, CB provides always on, always up-to-date access to financial, operational and compensation information for strategic planning, budgeting, working with boards and committees, and analyzing opportunities to increase revenue or curb expenses.